Jetstream Insights

Impulses, strategies & real success stories

Discover exclusive insights from the Jetstream network: testimonials, entrepreneurial best practices and proven strategies for sustainable growth.

"Never before have SMEs faced so many simultaneous challenges," says Dirk Kreuter - keynote speaker at Jetstream events and one of the most widely read sales experts in Europe. Inflation, supply chain problems, rising wages, digitalisation gaps and a noticeable reluctance to buy all come together. Dirk Kreuter doesn't use this mixed situation as an excuse, but rather as a steep pitch. He identifies seven levers with which...

The big waves that life throws at us - inflation, technological leaps, shortages of skilled labour - will not get any smaller if we look away. But we are only at their mercy if we refuse to take the board under our feet. Successful entrepreneurs surf. They accept that the sea does not stand still, learn the...

Virtual meetings, automated funnels, social selling via LinkedIn: anyone who works in the business world might think that face-to-face meetings have become less important. But the exact opposite is the case. The more communication goes digital, the more the entrepreneur who takes the time to physically meet people, shake hands and talk to them stands out.

Good employees are the backbone of every company - but finding qualified candidates is now like a competition. Vacancies remain unfilled in many industries and regions, and demographic change is further exacerbating the situation. Jetstream Members have analysed, optimised and implemented countless recruitment campaigns in recent years. The following eight levers...

"Doubters don't win, winners don't doubt." - Dirk Kreuter Markets change, technologies overtake each other, but one factor remains constantly decisive: the mindset. Dirk Kreuter has supported tens of thousands of salespeople, managers and entrepreneurs over more than three decades. In doing so, he has repeatedly observed that sustainable success is not based on luck or chance,...

Why appreciation is more important than fruit baskets, how fair wages work and why workation is becoming a must-have The war for talent is no longer a buzzword, but part of everyday life. Top employees choose their employer as consciously as they choose their streaming service: if the content fits, I stay; if not, I switch. Companies must therefore deliver more than...